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The
Karelia Tobacco Company is committed to maintaining the highest
standards of ethical behaviour and our corporate principles embrace
every aspect of our business; in particular our employees and our
customers, and the community and environment in which we operate. |
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We
apply a policy of equal opportunity for all our employees, regardless
of sex, creed, race or ethnic origin. Upon this platform of equal
opportunity we have created a climate of openness and transparency
and a commitment to developing, training and investing in the talents
of all our employees. |
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Our
customers are, and will only ever be, adults who have already chosen
to smoke. In particular, we carefully avoid in any way promoting
our products to minors whom we fully accept must be protected from
tobacco products and the marketing that promotes them. |
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Karelia
Tobacco Company takes its responsibilities extremely seriously when
it comes to the increasingly sensitive subject of cigarette advertising
and promotion – which we believe should only ever be there
to encourage existing adult smokers to switch to our brands. We
adhere rigorously to all the applicable laws, regulations and voluntary
codes that govern tobacco advertising in each of the markets where
our brands are sold. |
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Karelia
invests, and will continue to invest, in manufacturing, production
and distribution processes that include responsible environmental
management principles and procedures, especially with regard to
energy consumption and the production of waste. |
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For
many years Karelia has been pleased to provide support for organisations
and events in our local community. Our many donations help to support
schools, youth organisations, the disabled and art, music and other
cultural activities.
Karelia has been a longstanding benefactor of initiatives promoting
Greek culture and civilisation with the specific support of organisations
preserving Greek regional & national song, dance and costume. |